No, No, No, Nutri-System

Dear Reader,

Yet again, I have come upon another advert deserving rebuke. Take a look at this advertisement for NutriSystem and see if you can detect the obvious error in polite marketing:

Larry_the_Cable_Guy_NutriSystem_Ad

I admit, having Dan Marino outfitted in Larry's traditional attire is quite enchanting, but Mr. Cable Guy's reference to "balls", later shown as bowling balls, is quite suggestive and unnecessary, not to mention showing Mr. Cable Guy with his shirt off in his "before" photo. Where will the line be drawn? These companies may have good products, but their advertising techniques are contributing to the coarsening of our culture. Who are the people in these focus groups who find these tactics amusing? Obviously not people who are taking my course.

Please write to this firm to let them know of your concerns (Contact_Nutrisystem).

Until next time...

HF

Do you have a question for Mrs. Fillmore? Please send an email to hildegardefillmore@hotmail.com.